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"To pin, or not to pin..."

So to ‘pin’ is the new like. Suddenly it seems that to ‘pin’ is everywhere. ‘Pin’ was mentioned in three separate meetings I had last week in varying forms. We’re not just talking ‘Pinterest’ here,...

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Being authentic and social comes naturally

Yesterday I had a great conversation with someone who is looking to move into social engagement; marketing that makes a difference with more human interaction. We talked about building a strong loyal...

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Want to win brand advocacy on facebook? Take-small-engaging-steps-often

Read this super post today on Marketing Prof entitled “Four Ideas for Activating Your Brand Advocates”. Theresa Trevor of Amplifinity describes ways to convert Facebook fans who ‘like’ a page (and who...

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How Mozilla Firefox engages fans every day on Facebook

Many people commented on my last post about growing and nurturing brand advocates on Facebook. You asked, so how are you really doing that? Here are a few simple ways based on how we engage fans every...

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A new generation of Web builders are coming - 5 tips to be ready

TODAY = the Facebook generation, consuming, wasting time, trying to be something. TOMORROW = a generation of makers, tinkerers, creating value, building tomorrow. In the next five years more people...

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270,000 New Direct Relationships Every Week for Firefox

This week the User Engagement and User Volunteer Community teams reached a significant milestone — we passed 15 million direct relationships for Mozilla Firefox. It’s hard to believe that only a year...

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Community Hacks Meetup Event 12/12/12 - A Great Start!

Photo credit @juliechoi see more belowLast night was our first Community Hacks Meetup event held at the tremendous HackerDojo location in Mountain View,CA. It was an incredibly humbling experience to...

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My Newsletter "Community Fieldbox" - sign up!

I’ve been inspired by @pfinette and his The Heretic newsletter (if you’re not subscribed, you should be!) to start my own. There are so many things I see and hear about all things community, and want...

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Community Hacks Celebrates 'Community Manager Appreciation Day' with Mozilla...

After the success of my first Community Hacks meetup event last month, it’s with great delight that we will be hosting another on Monday January 28th. We are thrilled Mozilla has kindly agreed to...

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Community Hacks Meetup Celebrates Community Manager Appreciation Day

Just this last Monday I held the latest Community Hacks meetup event — and, it was no coincidence it was held on Communtiy Manager Appreciation Day, now in its 4th year.Mozilla were fabulous sponsors...

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